Coming Soon

We are pleased to share the early vision for The Ocean Pavilion in Gorleston.

This project is being shaped as a positive new destination for children, families, and visitors to enjoy throughout the year. Our ambition is to create a high-quality, family-focused leisure space that complements Gorleston’s seafront, supports local tourism beyond the summer season, and brings new life to this important site.

Our Early Vision

The emerging concept includes a vibrant indoor family attraction inspired by the seaside, with ideas currently centred around:

  • Soft play and inflatables
  • A seaside-themed internal play environment
  • An ice cream parlour
  • A parent-friendly coffee shop area with views into the play space
  • Complementary food and drink offers associated with the wider visitor experience


Alongside this, we are also exploring opportunities for carefully designed, high-specification holiday accommodation as part of the wider long-term vision for the site.

A Year-Round Destination

Gorleston is already a much-loved coastal destination. Our aim is to build on that strength by creating something that supports family visits not only in summer, but across all 12 months of the year.

We believe this kind of offer can:

  • Give families another reason to visit Gorleston year-round
  • Complement beach holidays and day trips
  • Provide a great option during colder or wetter months
  • Support wider footfall for the seafront and surrounding businesses

 

Respecting the Site and Its Setting

As designs progress, surveys are being carried out to better understand the condition of the existing building and inform the next stage of planning.

We recognise the importance of this seafront location and the history of the building. The developing proposals are being considered with care, including:

  • Respect for the site’s art deco heritage and character
  • The use of a limited palette of high-quality materials
  • The importance of maintaining the building’s visual relationship with the sea
  • Creating uses that are complementary to Gorleston’s existing tourism and leisure offer

 

Working With the Wider Seafront

We are in close communication with Gorleston Pavilion Theatre and are keen to explore how the surrounding open space and neighbouring facilities can work well together for the benefit of residents and visitors.

This includes thinking carefully about how the site connects with the wider seafront experience and nearby public facilities.

 

Public Engagement

This is still an early-stage project, and designs are continuing to evolve.

We want this to be a development that brings lasting value to Gorleston, and we welcome constructive ideas from the community. If there is something you would like to see considered as part of the future use of the building, we would be pleased to hear it.

 

More Updates Soon

We will share further information as plans develop.

For now, we are excited to begin this journey and look forward to bringing forward a thoughtful, family-focused addition to Gorleston’s seafront.